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Styling Cream

Pattern Beauty

Current Price $29.00
15 Ounce
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Highlights

  • Coconut oil
  • Good for: Dryness
  • Good for: Dullness

Details & care

What it is: An oil-rich styling cream that provides superior moisture penetration and touchable hold while preventing breakage.

Who it's for: Ideal for curly, coily and tight hair textures.

What it does: The styling cream provides superior moisture penetration and touchable hold when setting hairstyles like twist outs, braid outs, Bantu knots and wash-and-gos. Shea butter, cacay oil and sweet almond oil nourish hair while preventing breakage and damage. The brand's founder Tracee Ellis Ross picked a fragrance that's clean and not overpowering with notes of neroli, rose and patchouli.

How to use: Apply the cream on wet or dry hair as you style or braid. For protective styles, use the cream to seal the hair with moisture before styling. For locs, apply cream as you retwist each strand for shine, definition and hold. Use as desired.

  • Pump only included with 25 oz. bottle
  • Made in the USA
  • Black Owned/Founded
  • Item #10310655
  • Core Product ID 333333D5LA

Ingredients

Water/Aqua/Eau, Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Glycerin, Ceteareth-20, PEG-40 Hydrogenated Castor Oil, Cocos Nucifera (Coconut) Oil, PEG-120 Methyl Glucose Dioleate, Theobroma Cacao (Cocoa) Seed Butter, Potassium Carbonate, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Caryodendron Orinocense Seed Oil, Cocos Nucifera (Coconut) Fruit Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, PEG-60 Hydrogenated Castor Oil, Aloe Barbadensis Leaf Extract, Hydrolyzed Wheat Protein, Ethylhexylglycerin, Caprylyl Glycol, Polysorbate 60, Citric Acid, Phenoxyethanol, Hydroxyethylcellulose, Disodium EDTA, Disodium Phosphate, Sodium Phosphate, Sodium Benzoate, Benzyl Alcohol, Phenethyl Alcohol, Potassium Sorbate, Sodium Sulfite, Fragrance/Parfum, Benzyl Benzoate, Hexyl Cinnamal, Amyl Cinnamal, Hydroxycitronellal, Linalool, Citronellol, Limonene, Coumarin
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging

Shipping & returns

This item qualifies for free shipping on orders over $89. View Shipping & Returns Policy.

This item is returnable within 40 days by mail or to U.S. Nordstrom Rack and U.S. Nordstrom stores. All beauty items are only eligible for return in U.S. Nordstrom Rack or U.S. Nordstrom stores.

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Reviews

(1277)
4.6 out of 5
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Most helpful positive review

June 27, 2026
My Curls Are Screaming
[This review was collected as part of a promotion.] Yes My Curls are screaming because they cannot believe this cream is similar to the Gel. It isn’t crunchy and blah. It actually Hugs my curls, they shine, they’re moisturized. It doesn’t leave you hair stiff. My curls are soft. We sing aaaaaahhhhhhhhvvvve Marriiiaaa! Love Ya!!
BELINDA O.
Reposted from PATTERN Beauty

Most helpful critical review

Apr 18, 2026
NO NOT BUY THIS!!!!
This was the worst gel I have ever used on my hair. I have really curly hair, so I was very hopeful that this gel would do the trick to hold it in place when I diffuse it, but it didn't and it made it really frizzy. On top of that, when I would go to wash my hair and de tangle it in the shower, my hair was extremely tangled. I ended up loosing a lot of my hair in the shower because of the huge knot clumps. This had never happened to me before, ao I did a few tests to see if it was the gel and it was. NO NOT BUY THIS PRODUCT!
Sylvia M.
Reposted from PATTERN Beauty

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BELINDA O.
Reposted from PATTERN Beauty
June 27, 2026
My Curls Are Screaming
[This review was collected as part of a promotion.] Yes My Curls are screaming because they cannot believe this cream is similar to the Gel. It isn’t crunchy and blah. It actually Hugs my curls, they shine, they’re moisturized. It doesn’t leave you hair stiff. My curls are soft. We sing aaaaaahhhhhhhhvvvve Marriiiaaa! Love Ya!!
Deborah P.
Reposted from PATTERN Beauty
June 25, 2026
Exactly what I have been looking for
[This review was collected as part of a promotion.] I have silver hair. I have been looking for a styling cream and holding gel to smooth and hold my hair; especially for twist outs. This is it!
Betty H.
Reposted from PATTERN Beauty
June 24, 2026
Love pattern styling cream
[This review was collected as part of a promotion.] I love this styling cream. It does exactly what it says it does. The texture is supple and very creamy and soooo moisturizing lasting several days. My hair has never felt better. The hold on my two strand take down and the softness of my hair is very satisfying. I use several pattern products 😊 !!!
Char M.
Reposted from PATTERN Beauty
June 15, 2026
10/10, Highly Recommend
I have 3c/4a hair. I have medium porosity and regular density. I used Pattern Beauty leave-in, this product, and my diffuser . My wash and go ate down!!! *I've attached Three photos of my hair before being diffused and Three photos the following morning (Day 1).
Maricela
Reposted from PATTERN Beauty
June 14, 2026
Amo este producto
[This review was collected as part of a promotion.] Esta crema para peinar es un imprescindible de mi día a día. Deja mi cabello manejable y la humedad me dura todo el día. Este producto y la leche para rizos son lo mejor. Hasta ahora son mis preferidos de esta línea
Lisa W.
Reposted from PATTERN Beauty
June 12, 2026
Pattern Styling Cream
[This review was collected as part of a promotion.] I have been using the styling cream for 3yrs now since I cut my hair short . It’s good for enhancing my curls and moisturizing my hair . My husband loves my look. That’s all that counts. 💕🔥😀❤️💯
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