Current Price $29.00
Final Sale—no returns or exchanges
15 oz
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Details & care
What it is: An oil-rich styling cream that provides superior moisture penetration and touchable hold while preventing breakage.
Who it's for: Ideal for curly, coily and tight hair textures.
What it does: The styling cream provides superior moisture penetration and touchable hold when setting hairstyles like twist outs, braid outs, Bantu knots and wash-and-gos. Shea butter, cacay oil and sweet almond oil nourish hair while preventing breakage and damage. The brand's founder Tracee Ellis Ross picked a fragrance that's clean and not overpowering with notes of neroli, rose and patchouli.
How to use: Apply the cream on wet or dry hair as you style or braid. For protective styles, use the cream to seal the hair with moisture before styling. For locs, apply cream as you retwist each strand for shine, definition and hold. Use as desired.
- Pump only included with 25 oz. bottle
- Made in the USA
- Black Owned/Founded
- Item #10310655
Ingredients
Water/Aqua/Eau, Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Glycerin, Ceteareth-20, PEG-40 Hydrogenated Castor Oil, Cocos Nucifera (Coconut) Oil, PEG-120 Methyl Glucose Dioleate, Theobroma Cacao (Cocoa) Seed Butter, Potassium Carbonate, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Caryodendron Orinocense Seed Oil, Cocos Nucifera (Coconut) Fruit Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, PEG-60 Hydrogenated Castor Oil, Aloe Barbadensis Leaf Extract, Hydrolyzed Wheat Protein, Ethylhexylglycerin, Caprylyl Glycol, Polysorbate 60, Citric Acid, Phenoxyethanol, Hydroxyethylcellulose, Disodium EDTA, Disodium Phosphate, Sodium Phosphate, Sodium Benzoate, Benzyl Alcohol, Phenethyl Alcohol, Potassium Sorbate, Sodium Sulfite, Fragrance/Parfum, Benzyl Benzoate, Hexyl Cinnamal, Amyl Cinnamal, Hydroxycitronellal, Linalool, Citronellol, Limonene, Coumarin
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
Shipping & returns
This item qualifies for free shipping on orders over $89. View Shipping & Returns Policy.
This item is Final Sale and is not eligible for returns or exchanges.
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Most helpful positive review
Jan 28, 2026
Love it!
[This review was collected as part of a promotion.] I love the styling cream so far. I haven't really had a chance to use it as much orI'm as many ways as I'd like to so far, but I'm definitely hopeful that it will work for me in many ways.
JENNIFER J.
Reposted from PATTERN Beauty
Most helpful critical review
Dec 15, 2025
this is a beautiful product,
[This review was collected as part of a promotion.] this is a beautiful product, but a little too heavy for my lighter thin-stranded hair, BUT, I am sending it to one of my girlfriends who greatly appreciates it because she loves this brand. Other items in your product line work much better for me.
Annie S.
Reposted from PATTERN Beauty
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JENNIFER J.
Reposted from PATTERN Beauty
Jan 28, 2026
Love it!
[This review was collected as part of a promotion.] I love the styling cream so far. I haven't really had a chance to use it as much orI'm as many ways as I'd like to so far, but I'm definitely hopeful that it will work for me in many ways.
Rowena R.
Reposted from PATTERN Beauty
Jan 23, 2026
In the beginning I had
[This review was collected as part of a promotion.] In the beginning I had no curls and my hair is long. After using Pattern, I have nothing but beautiful curls. This is on a loose day.
Thank you Pattern.
RR
Vickie J.
Reposted from PATTERN Beauty
Jan 22, 2026
I love it. My hair is back to looking good
[This review was collected as part of a promotion.] It’s feeling good and moisturize now I’m back to my routine thank you for these products. I will continue to add to my routine more oils for the future.
Anonymous
Verified purchase
Dec 31, 2025
Beautiful Hair
This styling creme is fantastic. I have finally found a product to work for my salt & pepper curls. It is not heavy but holds firm and it smells amazing.
Was this helpful?
T L.
Reposted from PATTERN Beauty
Dec 29, 2025
4C APPROVED
[This review was collected as part of a promotion.] FINALLY A PRODUCT THAT WORKS ON 4C HAIR!!!!!
My product journey has been extensive and exhausting. I've spend so much money over the years trying to find what works for me. I was constantly let down product after product leaving my hair too dry and brittle or tacky/sticky. After using the detangler, styling cream and curl gel combo I have finally found my perfect wash and go. My hair soft, not crunchy, and it's moisturized. I can refresh in the morning with lightly spritzing my hair with water, add a small amount of styling cream, then shake and go. This 4c coily queen is very happy! Thank you to Tracee Ellis Ross for creating a product that works for all!!!
Ahliyah K.
Reposted from PATTERN Beauty
Dec 29, 2025
Amazing!!
[This review was collected as part of a promotion.] The thickness and consistency of this product left my hair soft and very defined with my braid out!
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