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Hydration Shampoo

Pattern Beauty

Current Price $12.00 to $22.00
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Highlights

  • Coconut oil
  • Good for: Damage repair
  • Good for: Dryness

Details & care

What it is: A creamy, gentle shampoo that softly lathers to cleanse your hair and scalp, removing buildup and dirt without stripping moisture.

Who it's for: Ideal for curly, coily and tight hair textures.

What it does: Boosted with 10 nourishing oils, the creamy, gentle Hydration Shampoo cleanses curls and scalp and removes buildup and dirt without stripping away moisture. Bathe hair in a moisture-rich formula with ingredients like honey, aloe vera and coconut oil. Founder Tracee Ellis Ross picked a fragrance that's clean and not overpowering with notes of jasmine, bergamot and sweet sandalwood.

How to use: Massage the shampoo vigorously into scalp and wet hair. Add more water as needed to work product through the hair. Rinse thoroughly. Wash a second time as desired. Use as desired.

  • Pump only included with 25 oz. bottle
  • Made in the USA
  • Black Owned/Founded
  • Item #10310583
  • Core Product ID 333333D5HT

Ingredients

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Propanediol, Glycol Distearate, Argania Spinosa Kernel Oil, Cocos Nucifera (Coconut) Oil, Mel (Honey, Miel), Melaleuca Alternifolia (Tea Tree) Leaf Oil, Olea Europaea (Olive) Fruit Oil, Biotin, Persea Gratissima (Avocado) Oil, Ricinus Communis (Castor) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Butyrospermum Parkii (Shea) Butter, Aloe Barbadensis Leaf Juice, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Glycine Soja (Soybean) Oil, Glycine Soja (Soybean) Sterols, Glycolipids, Glycerin, Phospholipids, Amodimethicone, Guar Hydroxypropyltrimonium Chloride, Hydroxyethylcellulose, Lauryl Lactyl Lactate, Hydroxyacetophenone, PEG-150 Distearate, Parfum (Fragrance), Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Celluose, Phenoxyethanol, Citric Acid, PEG-150 Stearate, Disodium EDTA, PEG-1M, Stearic Acid, Sodium Hydroxide, Sodium Acetate, Potassium Sorbate, Sodium Benzoate, Linalool.
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging

Shipping & returns

This item qualifies for free shipping on orders over $89. View Shipping & Returns Policy.

This item is returnable within 40 days by mail or to U.S. Nordstrom Rack and U.S. Nordstrom stores. All beauty items are only eligible for return in U.S. Nordstrom Rack or U.S. Nordstrom stores.

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Reviews

(2283)
4.7 out of 5
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Most helpful positive review

July 1, 2026
Great salon-worthy product
I really like this shampoo. I enjoy the lather, love the scent, and it leaves my hair super shiny. I only ordered a travel size and want to use it a bit longer before I commit to the full size, but so far, my curls are happy with the product. Would recommend.
Jennifer K.
Reposted from PATTERN Beauty

Most helpful critical review

May 27, 2026
Tangled Follicles
[This review was collected as part of a promotion.] Not moisturizing, caused my hair to tangle more than normal
Rachel F.
Reposted from PATTERN Beauty

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5 stars
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4 stars
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4%
2 stars
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Jennifer K.
Reposted from PATTERN Beauty
July 1, 2026
Great salon-worthy product
I really like this shampoo. I enjoy the lather, love the scent, and it leaves my hair super shiny. I only ordered a travel size and want to use it a bit longer before I commit to the full size, but so far, my curls are happy with the product. Would recommend.
Erica F.
Reposted from PATTERN Beauty
June 24, 2026
Love this shampoo
[This review was collected as part of a promotion.] Great size for traveling. Love this shampoo and how it smells.
Gisvel R.
Reposted from PATTERN Beauty
June 23, 2026
One of My Go-To Shampoos ✨
[This review was collected as part of a promotion.] One of my favorite shampoos to use! From the scent to the rich lather, everything about this product makes wash day enjoyable. It cleanses my hair thoroughly without leaving it feeling stripped, and my hair smells amazing long after washing. My scalp feels refreshed, and my hair feels clean, soft, and ready for the next steps in my routine. Definitely a staple in my hair care collection! 💕🫧
Gloria S.
Reposted from PATTERN Beauty
June 21, 2026
Juicy
[This review was collected as part of a promotion.] My curls are quite defined. I've never seen them really like this before. And I love it.
Kari H.
Reposted from PATTERN Beauty
June 18, 2026
Love this shampoo!
[This review was collected as part of a promotion.] My hair has never looked better! Frizz is minimized and my curls are bouncy. Very happy.
Jeanne L.
Reposted from PATTERN Beauty
June 18, 2026
Refills
[This review was collected as part of a promotion.] I love this product and order the large size. Unfortunately it has not been available for months’ 😢 what’s the status! Refills
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