Hide & Chic Foundation

What it is: A magic foundation elixir with plush pigments and good-for-you ingredients to smooth, blur and nurture for healthier-looking skin.

What it does: This thin liquid formula contains innovative silica-coated pigments with a comfortably cushioned, bouncy feel that stays silky-smooth and breathable all day. It won't cake or flake, and it leaves skin more refined-looking and even-toned. It contains plant collagen extract, which is a combination of five roots and veggies to help firm skin and improve elasticity; Irish sea moss, which is known to improve skin's texture and hydration; and baobab seed extract to help defend and nurture. The foundation is long-wearing, humidity-proof and has a natural satin finish.

How to use: Shake to activate. Using your fingertips, apply to the center of your face and blend outward. For light-to-medium coverage, use one pump. For medium-to-full coverage, use two pumps.