Vivid Tones Vibrancy Shampoo

What it is: An everyday gentle cleanser that melts dirt and build-up to return hair to its natural shine and vibrancy.

Who it's for: Ideal for all hair types.

What it does: Curly hair needs gentle cleansers that don't strip away natural oils, but not all hair types like co-washing. If your hair is fine or greasy using a co-wash may actually weigh it down and make it look flat. That's when the Vivid Tones Shampoo comes in! This cleanser will look and foam like a traditional shampoo, but contains much gentler ingredients that won't dry curls out, so it is suitable for frequent washes and color safe. It is also enriched with ingredients that help remove dulling particles from the hair and make the colour more rich and vibrant.

How to use: Wet your hair thoroughly, then dispense a generous blob of product on your palms and apply directly to the scalp. Massage gently but vigorously to clear the scalp and melt down all dirt and product buildup. Rinse thoroughly until water runs clear.