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Details & care
What it is: A brow mascara gel formulated to instantly tame and style your brows.
What it does: Go from thicker to thickest with one easy swipe! Stick it to 'em using NYX Professional Makeup's first tinted, vegan eyebrow gel. This thickening brow mascara is enriched with plant origin fibers. It tints, tames and thickens, for up to 16-hour wear. The ultrabuildable, mess resistant formula makes for a one-and-done experience that's also flake, smudge and transfer resistant.
- Imported
- Item #6933175
Ingredients
Aqua / Water / Eau, Acrylates/Ethylhexyl Acrylate Copolymer, Synthetic Beeswax, Vp/Hexadecene Copolymer, Acrylates/Octylacrylamide Copolymer, Palmitic Acid, Glyceryl Stearate, Butylene Glycol, Cellulose, Candelilla Cera / Candelilla Wax / Cire De Candelilla, Stearic Acid, Aminomethyl Propanol, Glyceryl Distearate, Caprylyl Glycol, Tetrasodium Glutamate Diacetate, Laureth-21, Tristearin, Ethylhexylglycerin, Polybutene, Sorbic Acid, Sodium Dehydroacetate, Phenoxyethanol
Ingredients are subject to change at the manufacturer's discretion. For the most complete and up-to-date list of ingredients, refer to the product packaging
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Most helpful positive review
Aug 23, 2025
Secret Weapon
This brow gels makes my eyebrows look fantastic without being very obvious. I love how it brings out the rest of my features and makes me look put-together.
WorldwideGirl
Verified purchase
Reposted from NYX Professional Makeup
Most helpful critical review
Nov 25, 2025
Messy and not useable
The brow gel did not go on each lash but just smeared over the eyebrows and looked awful.
A Karl
Verified purchase
Reposted from NYX Professional Makeup
NYX Professional Makeup response
Hey! Thanks for your feedback on our Thick It. Stick It!™ Brow Gel. We're sorry to hear this brow gel didn't meet your expectations for application. We've passed your comments on to the team – we're always leveling up! We invite you to check out our other brow options to find your ultimate brow combo at NYX!
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A Karl
Reposted from NYX Professional Makeup
Verified purchase
Nov 25, 2025
Messy and not useable
The brow gel did not go on each lash but just smeared over the eyebrows and looked awful.
NYX Professional Makeup response
Hey! Thanks for your feedback on our Thick It. Stick It!™ Brow Gel. We're sorry to hear this brow gel didn't meet your expectations for application. We've passed your comments on to the team – we're always leveling up! We invite you to check out our other brow options to find your ultimate brow combo at NYX!
Danielle1
Reposted from NYX Professional Makeup
Nov 15, 2025
bring the old tinted brow mascara
these don't go on like the other tinted brow mascara like you used to have. The other one was so much better lease bring it back !
This new product goes in very sparse and not a full coverage .
NYX Professional Makeup response
Hey! Thanks for your feedback on our Thick It. Stick It!™ Brow Gel. We're sorry to hear you're not loving this product. We've passed your comments on to the team – we're always looking to level up! Try our Brow Finder Quiz to unlock your perfect match: https://tinyurl.com/2ahqkqwh. We hope you find the ultimate brow combo at NYX!
MJDG
Reposted from NYX Professional Makeup
Oct 15, 2025
I would tell everyone not to buy this product!!!!!
NYX used to carry possibly the BEST tinted brow mascara on the market. The brunette shade covered my gray brow very nicely and with a natural look. All of your current products look like THICK SLUDGE and do not provide a light natural look. The new products are akin to heavily made-up eyelashes that a clown might wear.
NYX Professional Makeup response
Hey there! We're so sorry to hear our THICK IT. STICK IT!™ Brow Gel wasn't your fave. Your feedback is with the team – we're always leveling up! We suggest checking out our other brow options to find something you'll totally love. For a fun way to unlock your perfect match, take our Brow Finder Quiz here: https://tinyurl.com/2ahqkqwh. We hope you find your ultimate brow combo at NYX!
Purrf Princess
Reposted from NYX Professional Makeup
Sept 3, 2025
Wretched usurper of the brow mascara
This sad supplanter of the brow mascara, which was my singularly most important and effective cosmetic product, is a sorry disappointment. Gummy, fuzzy yuck. Why can’t we have our brow mascara back? I’ll have to find another product line. Sorry, NYC, this is a big fail.
NYX Professional Makeup response
Hey! Thank you for sharing your thoughts on our THICK IT. STICK IT!™ BROW GEL. We're sorry to hear this wasn't your fave and have let our team know - we're always looking to level up. We invite you to explore our other brow products at NYX to discover your holy grail! Keep slaying XOXO
ccseattle
Reposted from NYX Professional Makeup
Sept 3, 2025
nope
At least it is the same brunette color that I used in their "tinted brow mascara". But that is all. This goopy, full of weird "hairs" that can dry and flake into my eyes. The brow mascara worked perfectly-this does not.
I threw this away and will attempt to find a replacement from a different company.
NYX Professional Makeup response
Hey! Thank you for sharing your thoughts on our THICK IT. STICK IT!™ BROW GEL. We're sorry to hear this wasn't your fave and have let our team know - we're always looking to level up. We invite you to explore our other brow products at NYX to discover your holy grail! Keep slaying XOXO
WorldwideGirl
Reposted from NYX Professional Makeup
Verified purchase
Aug 23, 2025
Secret Weapon
This brow gels makes my eyebrows look fantastic without being very obvious. I love how it brings out the rest of my features and makes me look put-together.