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Details & care
Our Blonde Purple Shampoo is specifically formulated to gently cleanse hair while using Blue Spirulina and Violet Extract to brighten and tone its color. This special blend contains moisturizing nutrients that help prevent dryness and color fading from the sun. Perfect for natural and color-treated blonde hair and highlights.
- - Vegan - Color Safe - Sulfate Free - Blue Spirulina - Violet Extract - Banana Pulp and Peel - Size: 10 oz. - For directions and ingredients, see "Additional Info" - Made in USA
- Item #6392631
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Most helpful positive review
May 10, 2026
Great Purple Shampoo Beautiful Smell
The best purple shampoo hands down! I wish this was around when my salon was open. It would have been on my back bar for sure. The only thing i don't like is the leaky cap. I would love to buy this is a liter pump bottle
Dixie C.
Reposted from sunbum.com
Most helpful critical review
Sept 29, 2021
Didn’t Clean my Hair
I really wanted a nice vegan, cruelty free shampoo and sure enough it is but it did not clean my hair at all. I never write reviews but I really have to say that my hair was constantly greasy no matter how much I scrubbed or how long I left it in. I had to use dry shampoo even when I had just washed it. Would not recommend!
Isabelle
Reposted from sunbum.com
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Dixie C.
Reposted from sunbum.com
May 10, 2026
Great Purple Shampoo Beautiful Smell
The best purple shampoo hands down! I wish this was around when my salon was open. It would have been on my back bar for sure. The only thing i don't like is the leaky cap. I would love to buy this is a liter pump bottle
Megan v.
Reposted from sunbum.com
Mar 23, 2026
Go to purple
This is my go to purple shampoo. I'm a natural blonde and in the summer my hair is always sun bleached, especially after being in salt water. This makes my hair color bright and fun. It smells amazing and work really well for a cheaper purple brand!
Sharon B.
Reposted from sunbum.com
Dec 24, 2025
Great purple shampoo!
Great purple shampoo! It's sometimes hard to find and when i came across it on the Sun Bum website, I was SO excited. And it smells great! Others I've tried are too perfumee (pew!). Thank you for this great shampoo!
Tim D.
Reposted from sunbum.com
Nov 10, 2025
RESTORED MY CONFIDENCE IN YOU
I’m very grateful. I communicated that the current packaging was faulty, and I was losing lots of product. You sent me the same item with the updated packaging, which was a wonderful improvement! Well done for listening to your clients!
If possible, I would Medium t-shirt to promote my experience and your brand! I have been a client for many years - I am SI GLAD I decided to reach out to you about the faulty packaging because I was about to stop using your products, which I have always loved! Thanks again for your GREAT response!
Ayla E.
Reposted from sunbum.com
Aug 26, 2025
I really love this shampoo
I really love this shampoo but it leaks out of the cap so if the were to be fixed it would be amazing!
Cece
Reposted from sunbum.com
July 24, 2025
Works okay
I really love the smell and how soft it makes my hair but if I do not leave the shampoo in my hair (dry) for at least 30 mins it does not seem to do anything to help tone. My hair is already very light just some yellow.