Amino Acid Shampoo

What it is: A bottle of a gentle shampoo with coconut oil and amino acids that effectively help to boost body and fullness of hair.

Who it's for: Ideal for all hair and scalp types.

What it does: Amino acids are fundamental to the human body and construct proteins. When chemically united with fatty alcohol or fatty acid, they have cleansing properties and maintain their mild amphoteric character. They are known to moisturize, too, by enhancing water retention. Coconut oil lathers quickly and is a good, softening cleanser. This shampoo also contains hydrolyzed wheat protein, which offers conditioning, moisturizing and film-forming properties. The shampoo cleanses and softens hair while helping add volume. It creates a creamy lather for a delightful shampoo experience.

Key ingredients:

- Coconut oil is rich in fatty acids known to nourish, hydrate and soften hair

- Hydrolyzed wheat protein is formulated to help condition and moisturize hair

How to use: Wet hair. Gently massage shampoo with coconut oil through hair, working formula into a lather. Rinse, then repeat if desired. In case of contact with eyes, rinse them immediately.